微信民族志的出现使原有文化秩序中时空意义发生转变的同时，也在重新塑造着以研究异文化为己任的人类学学科自身的成长、转型与发展。在此种情境之下，由中国人民大学人类学研究所、中国人民大学国家发展与战略研究院、中国人民大学社会学理论与方法研究中心、《探索与争鸣》杂志社共同主办的“二十一世纪人类学讲坛（第三届）：微信民族志、自媒体时代的知识生产与文化实践”学术研讨会也就应运而生。与会学者从微信民族志的概念、理论与方法；微信、网络、自媒体研究的新进展；“ 写文化”与微信民族志；自媒体传播中的热点话题与文化研究；自媒体与民族志传播方式的新变化；微信民族志线上与线下的互动；扶贫与自媒体发展；自媒体、微信民族志与田野工作等议题切入，探讨自媒体时代下的知识生产与文化实践以及人类学在此背景下的学科发展问题。此论文集便是此次会议的成果之一。

The emergence of WeChat ethnography has transformed the temporal and spatial significance of the original cultural order and reshaped the growth, transformation and development of the discipline of anthropology aiming at the study of different cultures. In this situation, the “21st Century Anthropology Forum (Third Session): WeChat Ethnography and Knowledge Production and Cultural Practice in the We Media Age” Symposium jointly sponsored by the Institute of Anthropology of Renmin University of China, the National Academy of Development and Strategy, RUC, the Center for Sociology Theory and Methodology at Renmin University of China, and the magazine Exploration and Free Views came into being. The participants focused on the concept, theory and method of WeChat ethnography, on the new progress of the WeChat network, on We Media network research, on “writing culture” and WeChat ethnography, as well as hot topics and cultural studies in We Media communication, new changes in ways to communicate via We Media and ethnography, online and offline interaction of WeChat ethnography, poverty alleviation and We Media development, We Media, WeChat ethnography and field work, etc., and they explored the production of knowledge and cultural practice in the We Media age and the development of anthropology in this context. This collection of papers is one of the outcomes of this conference.

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