文化领导权是马克思主义政治理论研究的关键问题，中国共产党从成立至今始终高度重视这一建设。本书以提高中国共产党的执政能力为目标，系统梳理马克思主义理论家对文化领导权的阐述，剖析新媒体时代对实现文化领导权提出的挑战，注重体现其与时倶进的理论品质，在此基础上探寻中国共产党运用新媒体巩固文化领导权的科学化路径。

Cultural leadership is a key issue in the study of Marxist political theory, and the Communist Party of China has always attached great importance to this construction since its founding. With the goal of improving the ruling ability of the Communist Party of China, this book systematically sorts out the exposition of cultural leadership by Marxist theorists, analyzes the challenges posed by the realization of cultural leadership in the era of new media, pays attention to the theoretical quality of reflecting its progress with the times, and explores the scientific path of the Communist Party of China to use new media to consolidate cultural leadership.（AI翻译）

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